About the Author

thumb_IMG_5637_1024Suzanne Asaff Blankenship

Suzanne’s experience with eldercare came the hard way – by doing it. Suzanne has two decades of experience managing her mother’s care as well as sharing the care for her in-laws. After years of sharing stories and receiving requests for advice, Suzanne found she wasn’t alone in her eldercare journey, or in her search for solutions. With her unique approach of organized preparation sprinkled with her tongue-in-cheek humor, Suzanne guides others skillfully through the challenging experience of eldercare.

Suzanne has spent her 20-year corporate career in marketing and customer service, leading and training teams at The Coca-Cola Company, Bueno Foods, and Ogilvy & Mather as well as her own consulting firm, Parkin & Blankenship. She has worked with diverse clients in a variety of industries from hospitality, food & beverage, and retail to tourism, technology, and manufacturing. Once immersed in eldercare, Suzanne found advocacy and elder-centric service a rare commodity for our aging population. Determined to improve the experience for her elderly parent and in-laws, Suzanne developed tools, identified resources, and put together organized plans as each different eldercare scenario developed. She shares those tools with her audience to help guide them more easily in their own journey.

From Texas originally, Suzanne now calls Colorado home. She believes in advocacy, the importance of family, and the need for balance in life. Humor is her favorite resource.